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popularity

B2
noun

Pronunciation

UK

  • /pˌɒpjʊlˈærɪti/

US

  • /ˌpɑpjəˈlɛrəti/

Description

Popularity isn't just about being well-liked; it's about having broad appeal—think of a catchy song on the radio that everyone seems to know, or a fashion trend that sweeps through a school. It describes the degree to which someone or something is accepted or admired within a particular group or society. While a politician might strive for popularity with voters to win an election, a new app hopes to gain popularity among tech enthusiasts to stay relevant. However, popularity can be a double-edged sword; sometimes the pressure to stay popular leads people to prioritize the opinions of others over their own authentic selves.

Examples

  1. 1

    Restaurant buzz

    The restaurant's popularity grew after a local food blogger wrote about it.

  2. 2

    Social media

    The song quickly gained popularity on social media.

  3. 3

    Election

    The candidate lost popularity after the debate.

  4. 4

    Workplace health

    Yoga has increased in popularity among office workers.

  5. 5

    Teen audience

    The show's popularity with teenagers surprised the producers.

  6. 6

    Market trend

    We were asked to explain the sudden rise in popularity of electric bikes.

  7. 7

    Music fame

    At the height of the band's popularity, tickets sold out in minutes.

    • Phrase

      at the height of

      at the most successful or active point of

  8. 8

    Leadership

    Her popularity did not make her a good leader.

  9. 9

    Group decision

    The meeting turned into a popularity contest instead of a serious discussion.

    • Phrase

      a popularity contest

      a situation where people try to be liked instead of choosing what is best

See also

nounthe state of being liked, approved of, or supported by many people

Similar

Shades of meaning

Contrast

Used with (collocations)

  • gain popularity
  • lose popularity
  • rise in popularity
  • popularity contest

Word family

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Forms and spellings

2 forms open this card.

Main spelling

  • popularitynoun

Forms

  • popularitiespluralnoun